Why You Might Need a Life Coach (Yes, Even You): Unlocking Success, Sanity, and a Whole Lot More
- Barbara Maisonet

- Jul 24
- 4 min read
By Barbara Maisonet, Life and Business Coach in San Diego, CA

Let’s start with a quick quiz:
Do you ever stare at your to-do list like it’s a foreign language?
Are you constantly busy but rarely productive?
Have you considered switching identities just to avoid your inbox?
Do you own twelve planners and still feel behind?
If you answered “yes” to any of the above, then congratulations—you’re human. And more importantly, you might be the perfect candidate for working with a life coach.
What Exactly Does a Life Coach Do?
First off, no, we don’t sit cross-legged on a mountaintop doling out vague affirmations like “just be the energy you want to attract.” A certified life coach (like yours truly) is someone who helps you define your goals, strategize a plan, stay accountable, and follow through.
Think of me as the gentle-but-firm GPS for your life and business. You tell me where you want to go, and I help you find the most effective (and least anxiety-inducing) route there—even when you keep making illegal U-turns.
Why People Hire Life Coaches (Spoiler: It’s Not Just for Type-A CEOs)
Many people assume life coaching is only for executives, millionaires, or people who use the word “synergy” unironically. That couldn’t be further from the truth.
Here are a few real-world examples of people I’ve worked with:
The Entrepreneur on the Verge of Burnout
Let’s call her Sarah. Sarah started a business because she wanted freedom and flexibility. Fast forward 18 months, and she’s working 70-hour weeks, skipping meals, and crying in her car between Zoom meetings. She hired me as her business coach in San Diego to help her restructure her time, set healthy boundaries, and re-establish her goals. Within three months, she cut her hours by 40% and increased her revenue by 30%.
The Midlife Crisis Dabbler
Tom was 47 and still wasn’t sure what he wanted to be when he grew up. He’d tried everything from pottery to podcasting. We worked together to uncover what actually gave him energy, reignited his sense of purpose, and laid out a plan to transition into a new, fulfilling career. (Spoiler: it wasn’t pottery.)
The Professional Procrastinator
Jessica didn’t need more time—she needed better time management and a solid accountability partner. Through weekly coaching calls and bite-sized goal setting, she finally launched the online course she’d been talking about since the Obama administration.
The Top Benefits of Hiring a Life Coach
Let’s break it down, because this isn’t just about “living your best life” (although, yes, that too).
Accountability Like You’ve Never Had Before
Your friends will support your dreams… until they distract you with bottomless brunch. A life coach keeps you accountable without the mimosas. This is one of the biggest reasons people actually get stuff done when they hire a coach.
Outside Perspective (With a Dash of Honesty)
You're in your own head 24/7. It helps to have someone on the outside who isn’t afraid to kindly say, “Hey, maybe launching three side hustles at once isn’t the best idea.”
Clarity & Direction
A good coach helps you cut through the chaos and identify what really matters to you. Whether you're looking to change careers, level up your business, or finally find work-life balance, I help you get crystal clear on your vision—and then create a map to get there.
Boosted Confidence & Mindset Shifts
Imposter syndrome, meet your match. Coaches work with you on mindset, which is often the hidden saboteur behind procrastination, fear of success, and chronic self-doubt.
Work-Life Harmony (Spoiler: Balance Is a Myth)
You don’t need to do it all—you just need to know what’s worth doing. As a life and business coach in San Diego, I help clients streamline their priorities, delegate smartly, and actually enjoy their evenings again.
But... Is a Life Coach Really Worth It?
Let’s do a thought experiment. If you were a professional athlete training for the Olympics, would you try to coach yourself? (If yes, let me know how that gold medal works out.)
Life coaching isn’t therapy, and it’s not consulting—it’s transformational guidance that helps you go from stuck to unstoppable.
Still skeptical? I get it. But here’s the truth: Most people don’t hire a life coach because everything is falling apart. They hire a coach because they’re finally ready to make sure everything comes together.
How to Know If It’s Time to Hire a Coach
You have big goals but no structure.
You keep making the same promises to yourself (and breaking them).
You're juggling so much you’re starting to forget your own birthday.
You want more, but you’re not sure what “more” even looks like.
You’re doing fine, but you know you could be doing amazing.
If any of that resonates, it might be time to explore life coaching—and yes, it can be tailored to your specific needs, quirks, and chaos level.
So… Why Me?
As a certified life and business coach based in sunny San Diego, I work with ambitious, creative, burnt-out, and ready-to-get-back-in-control humans who want more out of life without doing more for the sake of doing.
Whether you’re a business owner trying to scale, a mid-career wanderer seeking purpose, or someone who just wants a little more calm and clarity in their life—I’m here to help.
🎯 I specialize in:
Business growth coaching
Time management strategies
Overcoming perfectionism
Accountability systems
Work-life integration
Mindset and confidence building
Final Thoughts: It's Okay to Ask for Help
You don’t need to have it all figured out. You just need to stop pretending you can do it all without help. A life coach doesn’t have all the answers—but they will help you uncover yours.
And in case you’re wondering: Yes, your goals are worth it. Yes, your peace of mind is worth it. And yes, you can get there—without burning out, spiraling, or trying to manifest your way through a full-blown identity crisis.
Ready to explore what life coaching can do for you?
Let’s chat. You bring the dreams, I’ll bring the strategy.
P.S. Still Not Sure?
No pressure. But if you’ve made it to the bottom of this article, maybe that’s your sign.






Comments